{"id":124,"date":"2021-09-23T22:07:44","date_gmt":"2021-09-23T20:07:44","guid":{"rendered":"https:\/\/jope-communications.de\/?page_id=124"},"modified":"2023-09-28T10:50:35","modified_gmt":"2023-09-28T08:50:35","slug":"beauty","status":"publish","type":"page","link":"https:\/\/jope-communications.de\/de\/referenzen\/beauty\/","title":{"rendered":"Beauty"},"content":{"rendered":"\n

SBT Skin Biology Therapy<\/h3>\n\n\n\n

SBT Skin Biology Therapy geh\u00f6rt zur La Prairie Group und ist als Premium-Marke im dermatologischen Kosmetiksegment angesiedelt. Als ausgelagerte internationale Pressestelle bestanden die Aufgaben f\u00fcr Christine Jope \u2013 im Kontext ihrer Agenturanstellung \u2013 darin, die jeweiligen L\u00e4nder bei ihrer Medienarbeit sowohl on- als  auch offline zu unterst\u00fctzen, PR Strategien zu entwickeln, Social Media Guidelines und PR-Pl\u00e4ne zu erstellen, die internationale Fachpresse zu betreuen, internationale Presseevents zu organisieren und als Bindeglied zwischen SBT und Prof. Dr. Volker Steinkraus vom Dermatologikum Hamburg \u2013 dem Kopf hinter der Marke \u2013 zu fungieren.<\/p>\n\n\n\n

Hormocenta<\/h3>\n\n\n\n

Hormocenta ist \u201eanspruchsvolle Pflege f\u00fcr anspruchsvolle Haut\u201c. Die seit den 1950er Jahren bekannte Kosmetikmarke setzte bei ihrem Relaunch auf Produkt- und Marken-PR, die von unterschiedlichen Kooperationen flankiert war. So konnte die angestrebte Position im Segment \u201eBest Ager\u201c erreicht werden. Diese Betreuung wurde von Christine Jope innerhalb ihrer Angestelltent\u00e4tigkeit \u00fcbernommen.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

SBT Skin Biology Therapy SBT Skin Biology Therapy geh\u00f6rt zur La Prairie Group und ist als Premium-Marke im dermatologischen Kosmetiksegment angesiedelt. Als ausgelagerte internationale Pressestelle bestanden die Aufgaben f\u00fcr Christine Jope \u2013 im Kontext ihrer Agenturanstellung \u2013 darin, die jeweiligen L\u00e4nder bei ihrer Medienarbeit sowohl on- als  auch offline zu unterst\u00fctzen, PR Strategien zu entwickeln, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":41,"menu_order":10,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-124","page","type-page","status-publish","hentry"],"yoast_head":"\nBeauty - Jope Communications<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jope-communications.de\/de\/referenzen\/beauty\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beauty - Jope Communications\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jope-communications.de\/de\/referenzen\/beauty\/\" \/>\n<meta property=\"og:site_name\" content=\"Jope Communications\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/jope.communications\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-28T08:50:35+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@JC_Germany\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/jope-communications.de\\\/de\\\/referenzen\\\/beauty\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jope-communications.de\\\/de\\\/referenzen\\\/beauty\\\/\"},\"author\":{\"name\":\"t.schwarz\",\"@id\":\"https:\\\/\\\/jope-communications.de\\\/de\\\/#\\\/schema\\\/person\\\/2f58c4c86858f83e27b1a34c6adfd0d4\"},\"headline\":\"Beauty\",\"datePublished\":\"2021-09-23T20:07:44+00:00\",\"dateModified\":\"2023-09-28T08:50:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/jope-communications.de\\\/de\\\/referenzen\\\/beauty\\\/\"},\"wordCount\":148,\"publisher\":{\"@id\":\"https:\\\/\\\/jope-communications.de\\\/de\\\/#organization\"},\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jope-communications.de\\\/de\\\/referenzen\\\/beauty\\\/\",\"url\":\"https:\\\/\\\/jope-communications.de\\\/de\\\/referenzen\\\/beauty\\\/\",\"name\":\"Beauty - 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